Client: Hendrick's Gin 
Agency: TRUE
Creative Team: Vic Sintes, Jose Luis Albazán Casas, Rubén Sánchez, José Arroyo
Producer Agency: Sergio Reverter
Production Company: Fazeta + Seatrek + Project Seagrass

2022. Hendrick's Gin launched the Neptunia flavor, and they wanted to promote the new spirit
with an idea that would communicate its main differentiating feature: a recipe infused with
marine ingredients. So we thought, where would be the perfect place to have a gin and tonic
made with marine ingredients? Underwater. That's exactly what we did: the world's first
underwater bar where you could have a drink surrounded by sharks.

Video Case

Pubmarine won the Grand Prix at "Eventoplus" Awards, being named the best event made for a brand in Spain in 2022.

Board

Sales increased by 10%; making Neptunia the most successful launch of the brand in 20 years of history in Spain.